NCAA council recommends allowing athletes to make money from name, image and likeness

College athletes should be able to profit from their name, image and likeness, the NCAA’s Division I Council recommended Monday.

The NCAA’s Division 1 Board of Governors later this week will vote on the recommendation, which would allow athletes to make money from things like signing autographs and appearing in commercials.

The recommendation comes just days before laws will go into effect in several states allowing athletes to profit off their name, image and likeness. California’s law that would do the same wasn’t scheduled to go into effect until 2023, though lawmakers are attempting to speed up that process and make it effective in September of this year.

Until California’s law takes effect, Division I athletes would have to follow the NCAA’s rules. California’s law would then take precedence once it goes into effect.